Appendix A: Nexus Product Catalog Stats

Data Source

All data in this appendix was pulled from the Shopify Admin API for nexus-clothes.myshopify.com on 2026-02-10.

Catalog Overview

MetricValue
Total products5,582
Active products2,425 (43.4%)
Archived products3,121 (55.9%)
Draft products36 (0.6%)
Unique product types90
Unique vendors175
Unique tags2,522
Total variants in GMC124,060
Estimated active variants~15,000-20,000

Product Status Breakdown

PRODUCT STATUS DISTRIBUTION
============================

  Active     [====================]  2,425  (43.4%)
  Archived   [==============================]  3,121  (55.9%)
  Draft      []  36  (0.6%)
             +--------+--------+--------+
             0      2,000    4,000    6,000

Product Types (90 Unique)

Tier 1: High Volume (100+ products)

Product TypeCount% of TotalDefault Priority
Men-Tops-T-Shirts1,10119.7%3
Men-Bottoms-Pants-Jeans4738.5%4
Men-Underwear3366.0%2
Headwear-Baseball-Fitted2624.7%3
Headwear-Baseball-Dad Hat2604.7%3
Headwear-Baseball-Snapback2424.3%3
Men-Tops-Hoodies & Sweatshirts2374.2%3
Boys-Bottoms-Jeans2133.8%3
Men-Bottoms-Stacked Jeans1482.7%4
Accessories1462.6%2
Boys-Tops-T-Shirts1392.5%3
Headwear-Knit Beanies1232.2%2
Socks1162.1%2

Subtotal: 3,796 products (68.0% of catalog)

Tier 2: Medium Volume (30-99 products)

Product TypeCountDefault Priority
Men-Bottoms-Shorts-Denim853
Men-Bottoms-Pants-Track Pants763
Accessories-Bags-Duffle Bags632
Men-Bottoms-Joggers603
Men-Footwear-Sandals & Slides582
Men-Bottoms-Stacked Sweatpants573
Men-Bottoms-Shorts563
Women-Underwear562
Men-Tops-T-Shirts-Long Sleeve543
Men-Tops-Outerwear-Jackets-Denim Jackets543
Accessories-Bags-Smell Proof Bags532
Headwear-Bucket Hat512
Men-Bottoms-Pants-Cargo503
Balaclavas482
Men-Tops-Crop-Top463
Men-Footwear-Shoes413
Boys-Tops-Jackets-Coats413
Accessories-Bags412
Men-Bottoms-Shorts-Swim-Shorts403
Accessories-Jewelry392
Men-Bottoms-Pants-Sweatpants373
Men-Tops-Outerwear-Jackets-Coats-Shearling374
Boys-Bottoms-Shorts373
Men-Tops-Outerwear-Jackets-Puffer Jackets354
Men-Tops-Outerwear-Jackets-Varsity Jackets333
Men-Bottoms-Shorts-Mesh322
Men-Tops-Outerwear-Vests313
Women-Tops303

Subtotal: 1,396 products (25.0% of catalog)

Tier 3: Low Volume (<30 products)

Product TypeCountDefault Priority
Men-Tops-Outerwear-Jackets-Track Jackets293
Boys-Tops-Hoodies273
Boys-Bottoms-Joggers263
Men-Bottoms-Shorts-Cargo243
Boys-Tops-Denim-Jackets243
Men-Tops-Tank Tops233
Men-Bottoms-Shorts-Basic-Fleece232
Belts212
Men-Bottoms-Shorts-Fashion-Shorts183
Women-Leggings162
Boys-Bottoms-Underwear152
Bath & Body141
Men-Bottoms-Stacked Track Pants143
Headwear-Baseball-Low Profile Fitted133
Accessories-Bags-Crossbody bags112
Men-Tops-Outerwear-Jackets-Sports Jackets103
Men-Tops-Outerwear-Jackets-Windbreaker103
Women-Shorts92
Women-Dresses-Mini Dresses92
Household Cleaning Supplies-Cloth81
Men-Tops-Outerwear-Jackets-Fleece73
Women-Footwear-Shoes72
Remaining types (23 types, <5 each)~632

Subtotal: ~390 products (7.0% of catalog)

Category Groups (20 Groups from 90 Types)

#Group NameProduct Types IncludedProduct Count% of Total
1T-ShirtsMen-Tops-T-Shirts, Boys-Tops-T-Shirts, Men-Tops-Crop-Top, Men-Tops-Tank Tops1,30923.4%
2Long Sleeve TopsMen-Tops-T-Shirts-Long Sleeve541.0%
3Jeans & PantsMen-Bottoms-Pants-Jeans, Men-Bottoms-Stacked Jeans, Boys-Bottoms-Jeans, Men-Bottoms-Pants-Track Pants, Men-Bottoms-Pants-Cargo, Men-Bottoms-Stacked Track Pants91116.3%
4SweatpantsMen-Bottoms-Pants-Sweatpants, Men-Bottoms-Stacked Sweatpants941.7%
5ShortsMen-Bottoms-Shorts, Men-Bottoms-Shorts-Denim, Men-Bottoms-Shorts-Cargo, Men-Bottoms-Shorts-Mesh, Men-Bottoms-Shorts-Basic-Fleece, Men-Bottoms-Shorts-Fashion-Shorts, Boys-Bottoms-Shorts, Women-Shorts2845.1%
6Swim ShortsMen-Bottoms-Shorts-Swim-Shorts400.7%
7Hoodies & SweatshirtsMen-Tops-Hoodies & Sweatshirts, Boys-Tops-Hoodies2644.7%
8Outerwear - HeavyMen-Tops-Outerwear-Jackets-Puffer Jackets, Men-Tops-Outerwear-Jackets-Coats-Shearling721.3%
9Outerwear - MediumMen-Tops-Outerwear-Jackets-Denim Jackets, Men-Tops-Outerwear-Jackets-Varsity Jackets, Men-Tops-Outerwear-Jackets-Fleece, Men-Tops-Outerwear-Jackets-Sports Jackets, Men-Tops-Outerwear-Vests, Boys-Tops-Jackets-Coats, Boys-Tops-Denim-Jackets2244.0%
10Outerwear - LightMen-Tops-Outerwear-Jackets-Track Jackets, Men-Tops-Outerwear-Jackets-Windbreaker390.7%
11Headwear - CapsHeadwear-Baseball-Fitted, Headwear-Baseball-Dad Hat, Headwear-Baseball-Snapback, Headwear-Baseball-Low Profile Fitted77713.9%
12Headwear - Cold WeatherHeadwear-Knit Beanies, Balaclavas1713.1%
13Headwear - SummerHeadwear-Bucket Hat510.9%
14JoggersMen-Bottoms-Joggers, Boys-Bottoms-Joggers861.5%
15Footwear - SandalsMen-Footwear-Sandals & Slides581.0%
16Footwear - ShoesMen-Footwear-Shoes, Women-Footwear-Shoes480.9%
17Underwear & SocksMen-Underwear, Women-Underwear, Socks, Boys-Bottoms-Underwear5239.4%
18AccessoriesAccessories, Accessories-Bags, Accessories-Bags-Duffle Bags, Accessories-Bags-Smell Proof Bags, Accessories-Bags-Crossbody bags, Accessories-Jewelry, Belts3746.7%
19Women - ApparelWomen-Tops, Women-Leggings, Women-Dresses-Mini Dresses, and other Women-* types801.4%
20ExcludeBath & Body, Household Cleaning Supplies-*, Gift Cards, Insurance, Sample~500.9%

Top 20 Vendors by Product Count

RankVendorProducts% of TotalPrimary Category
1New Era57610.3%Headwear
2Jordan Craig57210.2%Full apparel
3Ethika2995.4%Underwear
4WaiMea2584.6%Jeans/bottoms
5Black Keys2163.9%Streetwear
6SprayGround1622.9%Bags/accessories
7Jordan Craig KIDS1292.3%Kids apparel
8Psycho Bunny1282.3%Premium brand
9Nexus Clothing1262.3%Store brand
10Rebel Minds1212.2%Streetwear
11Copper Rivet~1001.8%Denim
12PSD1021.8%Underwear
13Kappa~901.6%Athletic
14Ed Hardy~801.4%Fashion
15Cookies SF~751.3%Lifestyle brand
16Mitchell & Ness~701.3%Sports/retro
17Gstar Raw~651.2%Denim
18LACOSTE~601.1%Premium brand
19RVCA~551.0%Active/surf
203Forty Inc~500.9%Streetwear
Remaining 155 vendors~1,64829.5%Various

GMC Product ID Format

All products in Google Merchant Center follow this format:

shopify_US_{productId}_{variantId}
ComponentDescriptionExample
shopifyPlatform prefixshopify
USCountry codeUS
{productId}Shopify product ID (13 digits)8779355160808
{variantId}Shopify variant ID (14 digits)46050142748904

Full example: shopify_US_8779355160808_46050142748904

Item Group ID (parent product level): Just the Shopify product ID without prefix.

Example: 8779355160808

GMC Catalog Stats

MetricValue
Total variants in GMC124,060
All IDs variant-levelYes (no product-only IDs)
Country codeUS (all products)
Product ID digits13
Variant ID digits14
Average variants per product~3.5

Key Tag Statistics

TagProduct CountPriority Impact
Men4,314None (gender filter)
warning_inv_13,619-1 priority
archived3,130Override to 0
NAME BRAND2,328+1 priority
spo-default1,727None (system tag)
spo-disabled1,727None (system tag)
SEMI25SALE1,528Consider: -1 priority
Sale1,471-1 priority
warning_inv1,372-1 priority
in-stock930+1 priority
DEAD50615Override to 0
OFF BRAND618No change
valentine25597Seasonal boost (Feb)
kids503None (segment filter)